to do
edwin acevedo’s story
portfolio
contact me




history
where i’ve been
where i’m going
are we there yet
download my resume
I enjoy working things out in my head, writing down my thoughts and organizing the words so they make sense in a really cool way. You might call that a writer. You’d be right.

I used to get paid to write for The Post-Standard, a newspaper in Syracuse, NY. I also used to edit other writers and design the pages where their stories went. I loved it.

Let me ask you something. Did you read the paper this morning?

[next]
So, I left The P-S after 14 years and enrolled in art school at Oswego State, which was down the street from my house. It was a lovely walk, even on icy mornings, and there were many.

I actually lost 13 pounds during that year. But more important, I learned how to make websites like this one, using not only Adobe Creative Suite, but the most important tools a graphic designer owns: my eyes, my head and my heart.

[previous] [next]
I used all these skills and experience at a job with a Nashville company called Emma, the Web's most stylish email marketing and communications service. I wrote copy for Web banners, print ads and landing pages, then created those products for Emma's marketing efforts. During this time, I also completed my master's degree. Oh, and I also managed to keep those 13 pounds off (knocks wood).

By the way, I didn't read the newspaper this morning, not when I can get it online for free.

[previous]
command-z

Another chance

Command-Z, the handy "undo" keyboard shortcut, is my friend. During my 15 years in the newspaper business as a reporter, copy editor and page designer, I used Command-Z quite often.

I like to think of my time at SUNY Oswego as a big, life-changing Command-Z. I've learned from great teachers, some of whom were students along with me.

Click below to see some of what I learned at Oswego and what I've done in Nashville. It's not my best work, not by far. That's yet to come.

multimedia | web | writing

Emma Surveys
Powered by Emma
How Emma caters to restaurants
Emma's New Look

buried truth
team leader in designing the laker courant
Go Green
break thru design

(use the links above to navigate)